When it comes to buying and selling homes, nobody does it better than Ottawa Realtor the Gunn Team. Over the last 9 years, The Gunn team has been successfully meeting their client’s Ottawa Housing Market needs but with the high demand and competitiveness of this industry, they’ve noticed the following trend; that clients investigating realtors to help in the purchase or sale of their homes has changed over the years and the need for a competitive advantage is necessary to sustain longevity in this market.

In June of 2015, Ottawa Carleton Real estate agents the Gunn Team hired the services of WSI eStrategies in Ottawa to create a new modern website and begin a strategic SEO campaign to help drive prominent keywords onto first page of the search engines.

Creating a Responsive Website

After creating a new WordPress responsive website, WSI began performing the necessary on and off page SEO tactics to drive rank and traffic to the new website. The following was completed:

• Keyword research
• Web page content creation
• Internal linking
• Directory submissions
• Local Citation Submissions
• Creation and optimization of Google my Business page
• Video creation, optimization and distribution
• Off page blogging to sites like WordPress, Blogger, Weebly and

The Gunn team and WSI discussed in detail the competitiveness of the real estate industry when it comes to online marketing and a realistic timeline to see our selected keywords achieve rank. Although the last 6 months have yet to see 1^st page rank, we’re seeing positive and constant progress in the Search Engine Result Pages (SERP’s) and anticipate that 1^st page rankings are achievable in the next 6 to 8 month for some of the more prominent GEO focused keywords.

Social Media Marketing Campaign

With the help of WSI, the Gunn Team have also implemented an aggressive Social Media Marketing campaign which has produced improved brand recognition and increased traffic to their website. Building long-term partnerships with our clients is our top priority as it allows us to measure, manage and adjust our strategy to get optimal results which in turn drives more leads and sales for our clients.

WSI eStrategies a local Ottawa based Digital Marketing Company working closely with its clients to explore their needs, goals and target markets in order to suggest the best online solution to generate measurable results. We firmly believe in educating our clients about the best practices to help them succeed online.

This blog originally appeared on the WSI eStrategies blog:
http://www.wsiestrategies.com/top-ottawa-realtor-the-gunn-team-retains-wsi-for-in-depth-seo-services/

Responsive Website Design

Insurance Agent Barry LaRue, CPCU selected WSI to highlight two insurance service lines through the development of two new websites. WSI recommended a responsive website design which leverages the latest technology to automatically adapt to the visitors device, whether it is a smartphone, tablet or desktop.  WSI also provided SEO services.

Barry LaRue – Austin, Texas

Barry LaRue has been an insurance agent with Farmer’s Insurance, Texas’ premier insurance service provider, for 10 years.  He specializes in small business insurance, flood insurance, and all personal and casualty lines. The bottom line is that Barry has an in-depth knowledge of every insurance product that a resident of Texas, and Austin, in particular would need.

Online Discoverability

WSI worked with Barry LaRue to understand his businesses needs in order to develop the right strategy for the new websites. WSI started with a digital audit and competitive analysis to inventory existing assets and assess online discoverability.   In addition to creating a blueprint for the website, WSI developed a strategy for on-page optimization that included keyword research and content development. 

WSI stands for “We Simplify the Internet” and is the global leader in digital marketing with over 1,000 digital marketing consultants in over 80 countries.  On average, there are two billion searches done on Google daily.  Consumers are using the results in search engines to help them make informed purchasing decisions in every industry.  If you aren’t ranking on the first page for your specific keywords, you are probably missing out on significant traffic to your site and ultimately customers.  WSI would be happy to discuss your goals, or do an analysis of your current marketing activities.

This post originally appeared on this WSI blog: http://www.wsipremiermarketing.com/farmers-insurance-agent-barry-larue-partners-with-wsi-for-website-design-and-seo