Analistas en Riesgos Patrimoniales, Agente de Seguros y Fianzas S. A. de C. V. (ARP), aware of the commercial explosion that happened in the field of risk prevention and the insurance market, strengthens its advertising presence on the Internet by entrusting its SEO to WSI.

ARP is a company whose mission is to ensure that its customers have a scheme to deal with financial losses or requirements of significant expense, unless they endanger their financial, physical or emotional stability, and in this way contribute to the safe and consistent development of their patrimony.

Attentive to the increase in the potential market that represents the insurance market on the Internet, ARP has begun its online advertising strategy taking advantage of the change in customer behavior that has been observed in the insurance sector for the recent years.

ARP is supporting in WSI, a digital marketing solutions company, to develop its advertising strategy on the Internet so that they will gain market share in this online potential market.

In the first step, six new optimized web pages were added for SEO, and one existing page was updated. These pages are the following:

http://www.segurosarp.com.mx/acerca.html

http://www.segurosarp.com.mx/tipos-de-seguro-de-vida.html

http://www.segurosarp.com.mx/cuanto-cuesta-un-seguro-de-vida.html

http://www.segurosarp.com.mx/cuanto-cuesta-un-seguro-de-gastos-medicos-mayores.html

http://www.segurosarp.com.mx/seguro-de-viaje1.html

http://www.segurosarp.com.mx/cual-es-el-mejor-seguro-de-autos.html

http://www.segurosarp.com.mx/cotizar-seguro-de-auto.html

Each month WSI will provide to ARP a detailed report of the performance of the SEO campaign that shows the results, activities and in depth analysis of their Google Analytics data to assess the effectiveness of the SEO campaign as a result of the on-page and off-page optimizations.

ARP offers services that are differentiated by their professionalism, great customer service and honesty, focused on providing the best solution for the prevention of financial risks of companies or persons served by ARP.

This post originally appeared on this WSI blog: http://www.wsiwebdeal.com/arp-contrata-a-wsi-para-su-posicionamiento-web-con-seo/ and was translated to English Language. For more info, contact: 

For WSI Digital Marketing Services in Sweden, contact: info@wsiwebanalys.se

Responsive Website Design

Insurance Agent Barry LaRue, CPCU selected WSI to highlight two insurance service lines through the development of two new websites. WSI recommended a responsive website design which leverages the latest technology to automatically adapt to the visitors device, whether it is a smartphone, tablet or desktop.  WSI also provided SEO services.

Barry LaRue – Austin, Texas

Barry LaRue has been an insurance agent with Farmer’s Insurance, Texas’ premier insurance service provider, for 10 years.  He specializes in small business insurance, flood insurance, and all personal and casualty lines. The bottom line is that Barry has an in-depth knowledge of every insurance product that a resident of Texas, and Austin, in particular would need.

Online Discoverability

WSI worked with Barry LaRue to understand his businesses needs in order to develop the right strategy for the new websites. WSI started with a digital audit and competitive analysis to inventory existing assets and assess online discoverability.   In addition to creating a blueprint for the website, WSI developed a strategy for on-page optimization that included keyword research and content development. 

WSI stands for “We Simplify the Internet” and is the global leader in digital marketing with over 1,000 digital marketing consultants in over 80 countries.  On average, there are two billion searches done on Google daily.  Consumers are using the results in search engines to help them make informed purchasing decisions in every industry.  If you aren’t ranking on the first page for your specific keywords, you are probably missing out on significant traffic to your site and ultimately customers.  WSI would be happy to discuss your goals, or do an analysis of your current marketing activities.

This post originally appeared on this WSI blog: http://www.wsipremiermarketing.com/farmers-insurance-agent-barry-larue-partners-with-wsi-for-website-design-and-seo

Comfort Control is one of the Austin areas leading HVAC and Electrical Contractor companies. Based in Dripping Springs, Texas, they serve both residential and commercial customers with high quality HVAC repair and electrical services.

Optimizing web site

As a means of increasing their new lead flow, Comfort Control engaged WSI to optimize their web site for 5 primary keywords. The first step in this project was on-page optimization involving the creation of 4 new SEO landing pages. The 4 pages were implemented on the site by the end of February, and in March we moved into the off-page optimization phase. This phase involves the creation of unique original content about the types of services that they provide such as air conditioning installation, heating system repair, residential and commercial electrical wiring.
This content will then be posted on company specific blogs on WordPress, Blogger, Tumblr, and the company’s Google+ page. These blogs will help build page authority for the new SEO pages by linking to them. At the conclusion of the off-page part of the program, we expect Comfort Control will have a steady flow of new leads from searchers looking for a top-notch HVAC service company.

This blog post first appeared at: http://www.wsidigitalwiz.com/leading-hvac-service-company-engages-wsi-for-seo-implementation/

AvaDent by Global Dental Science, the creator of the breakthrough AvaDent digital dentures utilizing state of the art CAE/CAD/CAM  technology, has retained WSI to enhance its online presence. 

AvaDent is the world’s only high tech, computer designed and manufactured denture and makes it possible for dental lab owners, denturists, dentists and prosthodontists to provide denture wearers a premium, natutral looking denture with a computer-precision fit never before possible – all in as little as two appointments.

AvaDent Digital Dentures breakthrough digital dental technology

A leader in the field of digital dentistry

AvaDent, a leader in the field of digital dentistry, is at the forefront of the newest developments in dental laboratory technology and cad cam dentistry. AvaDent’s denture design dental software is the only company  able to create completely digital removable prosthetics.

Advanced digital marketing strategies

In adddition to a brand new website, WSI will be employing several advanced digital marketing strategies, including its proprietary Adaptive Search Engine Optimization (ASEO) and content marketing process to bring increasing amounts of qualified traffic to the AvaDent brand.

Analysis and organic link building

Preliminary analysis indicates that organic entrances through the pages optimized to date have already increased since implementation.  For the balance of the year, additional off page optimization including blog posts at Tumblr, WordPress, Blogger as well as Google+, Facebook, Twitter and Youtube posts and organic link building will likely accelerate these trends.

This post originally appeared on this WSI blog: http://www.wsidigitalwiz.com/avadent-digital-dentures-hires-wsi-to-enhance-its-online-presence/

World-class cosmetic surgery clinic
Precision Plastic Surgery is a world-class cosmetic surgery clinic located in beautiful Austin, Texas.  Under the guidance of highly qualified plastic surgeon Dr. John McFate and his team, Precision offers, accurate, professional, and confidential services including breast augmentation, tummy tuck, liposuction, rhinoplasty and eyelid surgery to clients near and far.

                 Dr John McFate

Increasing online traffic
In order to improve their online presence and increase online traffic, Precision Plastic Surgery recently enlisted WSI’s services to optimize their website by utilizing a strategic search optimization approach and manage their online advertising campaign.

                                                                                        Precision Plastic Surgery

Using key performance indicators (KPI’s)
Each month, WSI will be analyzing the progress made on the key performance indicators of the SEO on page and off page implementation and the online advertising campaign.  These KPIs include the number of links to the optimized pages, the ranking of these pages, the number of organic visitors to these pages, and the number of conversions.   

Although this digital campaign is still in its preliminary stages, we are already seeing encouraging results. By continuing to use a thought-out plan of action and posting content on various social media sites as well as the company website, we strive to bring Precision Plastic Surgery to the top of Google’s search and, as a result, boost the number of new clients.

WSI stands for “We Simplify the Internet” and is the global leader in digital marketing with over 1,000 digital marketing consultants in over 80 countries.  On average, there are two billion searches done on Google daily.  Consumers are using the results in search engines to help them make informed purchasing decisions in every industry.  If you aren’t ranking on the first page for your specific keywords, you are probably missing out on significant traffic to your site and ultimately customers.  WSI would be happy to discuss your goals, or do an analysis of your current marketing activities.

This post originally appeared on this WSI blog: http://www.wsipremiermarketing.com/wsi-and-precision-plastic-surgery-engage-in-search-engine-marketing

Florida Expungement Attorney Kate Mesic has hired WSI, the largest digital marketing agency in the world, to design a new website and implement SEO. The website was complete in February with SEO ongoing.

Mesic is well-known in the Jacksonville area, practicing in the areas of business and criminal law. She has extensive experience in litigating both criminal and civil cases, yet understands the benefits of settling cases before trial. Mesic is a compassionate attorney that looks out for the welfare of her clients, both emotionally and financially.

Expungements 

With minor criminal indiscretions that occurred at a younger age, many people are finding that this can be a huge roadblock to their future. While many offenses cannot be sealed, a person who is fortunate enough to qualify, expungements can change the course of many people’s life.

Florida Seal Record examines several reasons why an expungement is necessary:

• Improve employment options http://www.floridasealrecord.com/clear-my-record-employment-florida-criminal-record/
• Seeking mortgages or loans – http://www.floridasealrecord.com/sealing-or-expunging-for-loans/
• Entrance into college or seeking higher education – http://www.floridasealrecord.com/education-expungement/
• Just having the peace of mind – http://www.floridasealrecord.com/peace-of-mind-clearing-your-record/

WSI’s Regional SEO is customized using content strategy though on-page and off-page activities. Off-page activities include optimizing high quality directory listings, blogging to Tumblr, WordPress and Blogspot and ongoing social media posts.

For more information on how WSI can customize an online marketing strategy for you, please contact us.

Experienced builder in the field of new home construction 

BC West Building Company, LLC has over 10 years of experience in the field of new home construction, light commercial, high-end unique home and office renovations, and exquisite carpentry and trim work.  Their focus on attention to detail and providing highly customized services is the mission of the company. BC West Building Company serves Connecticut with emphasis on Litchfield County and the Farmington Valley.

WSI was retained to design and build a new website, increase leads and conversion

WSI was retained by BC West Building Company, LLC to design and build their new website, to increase their leads with local search engine optimization strategies, and to convert leads to customers with optimized SEO landing pages. The architecture of the new site was optimized for researched and defined personas. Once the site launched, on page SEO was started with extensive keyword research and eight new SEO pages were created for a total of 36 new web pages. Examples of a few of the SEO optimized pages are shown below:

http://www.bcwestbuild.com/services/home-builders/

http://www.bcwestbuild.com/services/home-renovation-companies/

http://www.bcwestbuild.com/services/home-improvement-companies/

http://www.bcwestbuild.com/services/home-remodeling-companies/kitchen-remodeling-companies/

The eight new SEO web pages were published on the website and the technical audit of these pages was completed to make sure all required SEO elements for the best possible optimization is correct. In addition, all web pages have the fundamental SEO in place including unique meta descriptions and relevant page titles. Now we are beginning the off page phase of the project.  Our process includes setting up a review account with Customer Lobby to get high-quality customer reviews and the reviews will be syndicated to other sites. WSI copywriters will be writing relevant posts for the blog accounts created at Tumblr, Blogger and WordPress. In addition, local social business pages (Google + Business, Facebook Business, LinkedIn Business), will be claimed, verified and fully completed with information about the company and local office in Collinsville, Connecticut. In addition, citation building with high quality directories such as Houzz will be part of the off page strategy. 

WSI will set Key Performance Indicators (KPIs)

Each month, WSI will be analyzing the progress made on the key performance indicators (KPIs) of the SEO on page and off page implementation. These KPIs include the number of links to the eight new SEO pages, the rankings of these pages, the number of organic visitors to these pages, and the number of conversions. Monthly reporting will be conducted with the owners of the BC West Building Company, LLC to keep them informed of the progress we are making.

WSI stands for ‘We Simplify the Internet’ and is the global leader in digital marketing with over 1,000 digital marketing consultants in over 80 countries.  On average, there are over two billion searches done on Google daily.  Consumers are using the results in search engines to help them make informed purchasing decisions in every industry.  If you aren’t ranking on the first page for your specific keywords, you are probably missing out on significant traffic to your site and ultimately customers.  WSI would be happy to discuss your goals, or do an analysis of your current marketing activities. 

This post originally appeared on this WSI blog: 

http://blog.wsipaulasanderson.com/wsi-digital-marketing-of-connecticut-implements-local-seo-for-bc-west-building-company-llc

Tumblebees Sports Training Facility and Professional Coaching for Children

Since 1986, Tumblebees Ultimate Gym has been committed to helping over 35,000 children develop their physical aptitude, fitness, sport and life skills. The Tumblebees sports training facility and their professional coaches offer instruction to all ages of children – from beginners to world-class athletes, competing in International competition. Originally a developmental gymnastics academy, Tumblebees Ultimate Gym now also offers recreational and competitive programs in tumbling and trampoline, cheerleading, diving, dance, karate and rock climbing, in its Greensboro locations.

Increasing Traffic and Leads

WSI was retained by Tumblebees Ultimate Gym in January of last year to optimize their website and increase traffic and leads from parents of young children who desired a structured and fun, fitness development program.  Once keyword research for all sports disciplines was exhausted, 19 keywords were selected and nine pages on the site were optimized and additional content was provided. 

First Page Rankings

Within six months, 9 keywords had first page rankings and 3 keywords had second page rankings. By year-end, the number of sessions and traffic on the site had increased by 40% and the pages viewed had increased by 61%. 

Content Calender and Digital Marketing Plan

This year, the digital marketing plan will include an increased budget, persona research to better understand their potential client and creation and syndication of relevant content to several social sites, including a little used Google+ page. With the help of a content calendar, regular posts will be made to the social accounts and also to new blog accounts on Blogger and Tumblr. Citation building will also be a vital part of the off page optimization strategy to drive traffic and build links to their Tumblebees.com site.

WSI has recently completed the on-page search engine optimization for Governors State University, an Illinois state university located 35 miles south of Chicago. This year comes on top of an exciting year for GSU as they have transitioned from an upper-division public university that admitted only juniors, seniors and graduate-level students to a full 4-year university. As a four-year public university, they are currently serving more than 5,500 students and offer 64 degree and 24 certificate programs.

As with all SEO projects, WSI’s first step is deep key word research for the undergraduate division as well as five schools and colleges. As the website’s current pages use very precise language to describe the various programs, it was decided that they should remain “as is” to convey that information to prospective students.

To accommodate the new SEO copy, a new section on the site was created. This section was titled “browse”. The SEO landing pages in this section give visitors an overview of the university and its programs with links to the more informational pages. In total 90 new optimized landing pages were added to the site.

For the undergraduate project WSI’s research identified general keywords such as “colleges in chicago” and “chicago colleges”, as well as more specific keywords such as “business degree” and “psychology degree”. WSI then tackled the five schools and colleges, primarily focusing on graduate degrees, to match keywords to appropriate new landing pages.

Examples of some of the high volume keywords are shown below:

College of Arts and Sciences

adult education, masters in computer science, communications degree, and it degree

School of Extended Learning

esl and six sigma certification chicago

College of Education

ed.d degree and masters in education

College of Health and Human Services

masters in nursing and masters in health administration

College of Business and Public Administration

mba and accounting degree

Off-page search engine optimization for GSU will begin in December. This involves creating content with relevant links on various third-party websites to improve their page rank. This activity sends direct as well as indirect traffic to the site. Blogs at Blogger, WordPress, and Tumblr as well as local directory listings will be the major focus of this campaign.